Food & Beverage · Brand · Packaging · Launch
Packaging that gets your line on shelf and keeps it growing.
Food and beverage brands hire me for packaging, labels and launch work that sells on shelf. One senior designer from first sketch to press, on retainer or by the project.
01Bammarita
02Top Pot Doughnuts
03Reed's
04International Harvest
05Doubles
06Zipfizz
07BoxerSix
08Chukar Cherries
09AWG$500K+
in Doubles retailer preorders before the first can was packaged
3 mo.
from packaging partnership to market for Bammarita
4 → 8
Doubles flavors after launch, same system, no redesign
Sources · Brewbound, April 25, 2023 · Crown Holdings, May 7, 2025
How a project runs
From brief to shelf in three steps.
I learn the shelf, the buyer and the deadline, then find the one thing that makes your product the obvious pick.
Brand, flavor color and layout rules built once, so every new SKU drops in without a redesign.
I own the mechanicals and sit with the proofs, so what ships matches what you approved.
What you can hand me
Agency level work.
One accountable person.
Strategy, design and production from one person. No handoffs and no lost files.
- ✓The senior person does the work.
No account manager, no junior. The person on the call is the person in the file. - ✓Files that print right the first time.
Dielines, spot colors and press checks are part of the job. A reprint costs more than a designer. - ✓Proven on national shelves.
Reed's, Absolut, Coca-Cola and San Juan Seltzer. I know what a buyer looks for. - ✓Agency range, one invoice.
Brand, illustration, packaging, campaign and video from one desk.
Cans, bottles, cartons, pouches and labels. Dielines, mechanicals and printer proofs are part of the job.
Name lockups, color, type and the rules that hold them together, built to work on a can first.
A system built once, so the next SKU drops in fast and still looks like family on shelf.
The story that gets a new product noticed, from the launch ad to the first month of social.
Sell sheets, shelf talkers, coolers and trade show pieces that help your reps win the buyer meeting.
Shirts, hats, coasters and giveaways that extend the brand past the can.
Brands I have designed for
More than a service provider, Anthony has been a trusted extension of our team, and our one stop creative resource.
Launching a beverage?
Bring the brief, the deadline and the printer's specs. I'll tell you on the first call what it takes.